Beauty in the in-between

Based in
NYC and Seoul

A visual journal by creative director and entrepreneur Erica Choi

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Creative & Entrepreneur

Erica Choi is an NYC-based creative director, licensed esthetician, and co-founder of Superegg.

Egg Canvas is her visual journal exploring fashion, beauty, hospitality, and travel. Through her work, she seeks to inspire, be inspired, and find beauty in life's subtle moments.

* W Magazine Beauty Notes: Erica Choi’s Beauty Routine Has Always Called for Eggs

More In The Press

* Superegg’s spotlight innovation: Pure Transparency Treatment Essence

Be a good egg

Be a good egg